New brochure on IPU’s Diesel Defence filter elements
A new brochure does not normally warrant a news post but this one is a little bit different.
Firstly, it is the first time we have produced a brochure about our filter elements. In the past, we have underplayed their role in our Diesel Defence fuel polishers and our ClearTank fuel cleaning service. Their unique and proprietary technology sets IPU’s capabilities above our competitors. We could not achieve the cleanliness levels we reach at the speed we work without our special FiltaSorb and FiltaSolid media.
Secondly, this is the first time many of you will have seen the style and structure of our new brochures. As part of our 2019 rebrand process we have expanded all our our brochures. Instead of a little bit of fluffy text and a few specifications, we now include more definitive information about the advantages of the products, why their capabilities matter to you, some specific product highlights and even performance data. We hope you will find the new style more informative.